Tone of voice is how a brand communicates and connects with its audience through messaging and customer interactions.
Sharesight’s tone of voice helps us differentiate from the competition, and to communicate our brand values to our audience.
Punchy, excited
We are proud and ecstatic about what we do.
Confident without ego
We are leaders but we aren’t cocky about it.
Clear, simple & to the point
Never flowery or schmalzy, call spade a spade.
Business casual
The writing equivalent of wearing a nice shirt with sneakers.